Effriena Brilliany; Anton P.W. Nomleni. PENGARUH CELEBRITY ENDORSER, CITRA MEREK DAN KEPERCAYAAN MEREK TERHADAP MINAT BELI KONSUMEN PRODUK SCARLETT: THE EFFECT OF CELEBRITY ENDORSER, BRAND IMAGE AND BRAND TRUST ON CONSUMER PURCHASE INTEREST OF SCARLETT PRODUCTS. JURIMA 2022, 2, 72-77.