KHOLIFAH, Novi Aulia; NUGRAHA, Muhammad Hadi Maulidin. Pengaruh Fear of Missing Out, Brand Image, dan Discount Voucher terhadap Impulse Buying Konsumen Gen-Z pada Platform E-Commerce Shopee di Kecamatan Cigombong, Kabupaten Bogor . Jurnal Penelitian Ekonomi Manajemen dan Bisnis, [S. l.], v. 4, n. 4, p. 67–84, 2025. DOI: 10.55606/jekombis.v4i4.5494. Disponível em: https://ejurnal.politeknikpratama.ac.id/index.php/jekombis/article/view/5494. Acesso em: 13 may. 2026.