SINTESA, Nika; DIAH ASTUTI, Enny. PERAN WORD OF MOUTH (WOM) DAN PERSONAL BRANDING DALAM BUYING DECISION PADA KONSUMEN E-COMMERCE. Jurnal Manajemen, Bisnis dan Kewirausahaan, [S. l.], v. 2, n. 1, p. 72–78, 2022. DOI: 10.55606/jumbiku.v2i1.104. Disponível em: https://ejurnal.politeknikpratama.ac.id/index.php/JUMBIKU/article/view/104. Acesso em: 5 feb. 2025.